Ahmedabad, Nov 4: Amul has increased the retail prices of its ghee and butter products across the country, with a 1-kg carton of ghee becoming costlier by Rs 50 and a 500-gm butter pack by Rs 15, IANS reported on Wednesday. The revised prices have come into immediate effect and have been updated on product labels and online retail platforms.

Source: IANS via HiIndia

Under the revised rates, Amul's 1-kg ghee carton will now cost Rs 680, compared with Rs 630 earlier, while the price of its 500-gm pure ghee pouch has been increased from Rs 325 to Rs 345, a rise of Rs 20. Among the butter packs, a 100-gm pack previously priced at Rs 63 will now cost Rs 66, and the 500-gm pack will be available for Rs 325 against its earlier price of Rs 310, according to the IANS report, which was also carried by Sambad English.

Source: Sambad English (IANS)

The hike lands just ahead of Diwali, when household use of ghee and butter for sweets and festive cooking typically surges. Inshorts, reporting NDTV's coverage, likewise said the revised rates came into effect immediately. Nation Press reported that Gujarat Congress spokesperson Dr Manish Doshi described the hike as a shock to consumers, pointing to its proximity to Diwali — a political reaction, reported here as his stated view.

Source: Nation Press

Amul, marketed by the Gujarat Cooperative Milk Marketing Federation (GCMMF), has not issued a formal statement specifically on the ghee and butter hike, Nation Press noted. The revision is the dairy cooperative's second major price action of 2026: in May it raised fresh milk pouch prices by Rs 2 per litre, effective May 14, covering the Gold, Taaza, Shakti and Cow Milk variants, IANS reported.

Sources: IANS (via HiIndia and Sambad English), NDTV via Inshorts, and Nation Press, all reporting on November 4, 2026.